Case Study

AI-assisted
workflow tooling

I built GPT-powered WordPress tools, Claude-based agent workflows, and live prototyping systems to improve content production, site analysis, development speed, and team adoption of AI-assisted work.

  • AI
  • WordPress
  • Content
  • Claude
  • Workflow

Result: faster production, useful internal tools, and broader team adoption of LLM-assisted workflows.

AI-assisted workflow tooling project image

Problem

Important production work was still being done with slow, manual, or repetitive workflows.

Work

GPT-powered WordPress plugins, Liquid text variation, Claude agents, content analysis tools, and live HTML/CSS prototyping.

Outcome

Practical AI tooling that improved speed, expanded capability, and helped normalize LLM use on the team.

What was missing

  • Content, QA, SEO, and production workflows had repeated tasks that were good candidates for AI assistance.
  • The team did not yet have practical internal tooling that connected LLMs to real WordPress and content workflows.
  • AI was available in theory, but someone still had to turn it into usable production systems.

What I built

GPT-powered WordPress tools.

Built plugins that could pull from RSS feeds and website elements to generate reports, summaries, and content support.

Liquid text variation tooling.

Spearheaded a GPT-powered system for generating controlled text variation inside Liquid-based content templates.

Layered Claude agent workflows.

Created a capability-based agent framework with skills for UX, SEO, accessibility, schema, and HTML validation analysis.

Live prototyping support.

Built a local Claude-assisted viewer that displayed changes as HTML and CSS files were edited, making iteration faster.

Result

Self-started

AI tooling that improved real production work.

  • I built these tools without being asked because I saw ways to improve the work.
  • The tools helped speed up content, analysis, prototyping, and production workflows.
  • The work helped inspire broader LLM adoption across the team.

What this shows

This project shows how I use AI as a practical production layer: not as a gimmick, but as a way to build tools, reduce repetitive work, improve judgment-heavy workflows, and help teams move faster.

  • AI
  • WordPress
  • Automation
  • Claude
  • Initiative

Want to talk?

If you need someone who can improve a website without losing sight of users, revenue, content, code, or production reality, I’m probably worth a conversation.